A Look at How Color Can Influence Your Customers

Determining the right colors for your brand, products, and advertising campaigns is crucial to having a successful business. These colors will appear on your website, color copies, printed media, and other branding items. Watch the video to see how much colors can influence your customers and your business.

Certain colors attract certain customers. For example, if your company advertises in red poster prints, then you may attract impulse shoppers. However, navy blue and teal colors will typically appeal to customers who shop on a budget. If your advertising campaign is geared toward budget shopping, then consider printing posters in these colors.

Learn the ins and outs of printing and designing with Replica Digital Print & Copy, your commercial printing company in San Diego. We can help you design a rich advertising campaign, complete with the right colors. Give us a call at (858) 366-4767 to learn more.