An Introduction to Color Theory

Color printing is a popular service for marketing and promotional materials, but the design makes or breaks the effectiveness. Knowing how colors work together can help you create the perfect design. Watch this video for an introduction to color theory.

If you understand color theory, you can create beautiful, eye-catching designs by mixing the right colors. The primary colors are red, yellow, and blue, and you can mix two primary colors together to get secondary colors: orange, green, and purple. You can keep mixing from there to find the perfect color for your pamphlet or poster. Also consider factors like hue, saturation, and value for unique shades that bring out emotion and help sell your products.

Replica Digital Print & Copy brings your designs to life with printing serving San Diego. Call our office at (858) 457-9500 or look at our website and check out our commercial printing services.