Factors to Consider When Designing a Poster Poster Design San Diego


Posters are a great way to get people’s attention. If designed correctly, they allow you to convey your message to the world while aesthetically capturing your audience. Whether you want to design a poster to bring in clientele or spread the word about an important cause, working with a poster printer in San Diego can help to make your poster visually appealing. The print quality is just as important as your design, which itself is majorly important. Here are some factors to consider when designing a poster.

Focus
When you are designing a poster to express a message, be clear on what your message is. Make sure to have a clear focus before you start your design. Questions to ask yourself may include:

  • What do you want the viewer to walk away with?
  • Who is your target audience?
  • Does your target audience relate to the message you want to convey?

Consistency
When choosing how you want to layout your poster is it important to remain consistent with your choices. No one ever saw a poster with 10 different typefaces and said it looks cohesive and pleasing. Make sure your design stays consistent. Do not use too many fonts or colors; instead pick one or two fonts that really speak to your message and stick to them. Stay true to your intention while staying consistent with your design choices.

Composition
A large part of designing a great poster print is balancing the composition. Try to draw your viewer’s eye into the poster versus leading them out. This can be done with proper text and picture placement. Play around with it to see what you like best. In the end, this comes down to personal style.

If you have designed a poster you love, contact Replica Digital Print & Copy at (858) 366-4767. We offer quality poster printing services in San Diego and will make sure your poster looks as great as you designed it to.