Is Digital Printing Right for Your Project?


When choosing commercial printing services for your next work project, you’ll need to decide between digital printing services and offset lithography. Each printing method has its advantages, and your decision might come down to your printing project timeline, your budget, and your personal aesthetic preferences. Here is a simple guide that will help you determine if digital printing is right for your project.

Do You Need a Quick Turnaround Time?
Digital printing allows you to print directly from a digital image or file onto a variety of different media without the use of printing plates. Your commercial printing company won’t need to continually replace the printing plates in their printer, as they would with offset lithography or other commercial printing methods. This results in a much faster turnaround time than other methods. If you need your project completed quickly, you’ll have better luck choosing digital printing services from your local printing company.

Are You on a Fixed Budget?
If you don’t have a huge budget for your commercial printing services, you should choose digital printing. This is particularly true if you don’t need very many copies printed. For low-volume commercial printing services, digital printing is much less expensive. Rather than having to commit to a large, pre-determined number of prints, you can print as few copies as you need, at an affordable price. Many commercial printing companies also offer discounts for high-volume digital printing services.

Does Your Project Require Customization?
Digital printing offers the most options for customization for any commercial printing project. If you’re printing marketing materials, postcards, newsletters, or direct mail pieces, you should opt for digital printing services. Your printing company can easily change the text and graphics on each piece without slowing down the printing process.

If you need high quality, affordable digital printing services near San Diego, come see us at Replica Digital Print and Copy. We specialize in commercial printing, particularly cheap poster printing, flyers, marketing materials, brochures, booklets, newsletters, and manuals. Call us today at (858) 366-4767 for a free quote for our commercial printing services.