Years ago, commercial printers used offset printing processes to create flyers, brochures, business cards, and posters. Offset printing involves expensive metal plates that are customized for each job and a series of four-color or eight-color inks running over the plates to create a finished product. This process is expensive and labor-intensive. Printing and sending a proof to a client could add days to a production schedule, especially if corrections were needed.
Today printers use digital processes, which save time and money and result in more accurate printing jobs. All the printer needs from a client is a high-resolution image created in a software program such as Illustrator or InDesign. Using this digital file, the printer can create a PDF proof for clients that will show the layout and colors for the final product. You can print as few as ten or as many as 1,000 copies of a flyer or brochure. If you or the printer retains a digital image on file, it is quick and easy to produce future print runs.
To learn more about digital printing capabilities, contact Replica San Diego at (858) 457-9500. We are a full service commercial printing company offering graphic design and printing services for businesses and individuals. Contact us today to place an order or get a quote on your next printing project.